We live in a world that professes we should indulge in our wants but only responsibly and of course consciously. After all we are in a worldwide recession and we can’t go around just wasting what little we have. So you know what you can do? Well create consciousness of course! And what better way to save than to create it in those who still have not had the chance to over indulge to make sure they don’t fall on the trap right? Make someone who has still not even been able to even reach the possibility of luxury feel it’s wrong to even want it.